Solar Energy vs. Wind Energy Advertising Smackdown

Those darn Europeans! They’ve gone and created melodramatic renewable energy commercials!

Power of the Sun (Bronze Medal Clio Award Winner)

(Apparently Solon has gotten negative feedback that the batteries look too much like bombs, aka terrorism attack.)

Power of the Wind (“Golden Lion” Winner at the Cannes Advertising Festival)

(Honestly, the wind one would be a lot better if they closed with a helicoptor pan of the “wind guy” on top of a wind turbine raising his arms in victory to more strongly tie the link.)

This entry was posted on August 14, 2007 at 8:57 pm and is filed under Arts, Music, Culture, Energy, Environment, Minnesota, Renewable Energy, Washington DC. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Solar Energy vs. Wind Energy Advertising Smackdown”

  1. Dee Lightly Says:
    August 17, 2007 at 1:04 pm

    Excellent commercials. The first one is kind of intense, but very effective. I love, love that second one though, just for it’s sheer Europeanness of it, and…well, that shot of him lifting the woman’s skirt had me laughing embarassingly loud. Part of me wants to go up to the wind guy and give him a big hug.

    The Euros know advertising. This stuff is much more inventive and compelling than anything I see here.

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